7 Graphic Design Trends to Look Out for in 2025 🎨✨
Graphic design is like fashion—it’s constantly evolving, borrowing from the past while stepping boldly into the future. As we enter 2025, the world of design is buzzing with trends, both old and new, practical yet wildly creative. Here’s a look at seven graphic design trends set to dominate in 2025, and why they’re worth keeping an eye on.
1. Custom Typography 🖋️
Custom or hand-drawn typography is having a moment. Brands like Coca-Cola, Airbnb, and Duolingo have adopted custom-made typefaces. If you notice, they have a more rounded look, making them appear more accessible and friendly to the human mind.
We’ve seen this trend come to life on social media platforms like Instagram, and in 2025, custom typography is about to be everywhere. Users are craving authenticity, and nothing screams "authentic" more than hand-drawn fonts! 🖌️
2. Bento Box Layouts 🍱
Let’s talk about bento boxes—not the kind filled with sushi (sadly), but the design style inspired by Japanese minimalism. In 2024, this neat, grid-based layout style was the secret sauce behind so many Instagram posts and easy-to-navigate dashboards.
It’s all about compartmentalization, making complex information look as digestible as a bento box lunch. In 2025, expect to see more of this style on social media and websites.
3. Generative AI 🤖✨
Generative AI—2024’s golden child—isn’t just a trend; it’s a revolution. Tools like Adobe Firefly and Brushless AI have given designers a cheat code for brainstorming, rapid prototyping, and whipping up amazing visuals.
In 2025, we’ll see more companies and creators embracing what AI can do: cutting out the repetitive and boring tasks. While AI holds the map, the heart of design will always belong to us. 💡
4. 3D and Motion Design 🌀
If you thought 3D and motion design peaked in 2024, buckle up because 2025 is going full throttle! From Nike’s surreal ad campaigns to Apple’s product launches, 3D visuals were everywhere—and for good reason. They’re dynamic, eye-catching, and unforgettable.
In 2025, expect brands to layer hyper-realistic 3D visuals with organic textures that feel alive.
5. Character Branding 🧸✨
Character branding is making a comeback, and it’s not just for cereal boxes anymore. In 2024, brands like Duolingo and Mailchimp built entire identities around quirky mascots.
Users want to connect and feel seen, and nothing says “relatable” like a little animated buddy cheering you on (or dragging you for not doing your Spanish lessons 😅). In 2025, expect mascots to take center stage in ad campaigns, interactive games, and even AR experiences.
6. Utilitarian Design 🔧
Utilitarian design, aka accessible design, is proof that practical doesn’t have to mean boring. This style favors usability and functionality over aesthetics.
In 2024, brands like Google and Netflix created interfaces that were minimalist and user-friendly. Think bold fonts, intuitive layouts, and color palettes that don’t make you squint. In 2025, designers will take it further, blending utility with artistry.
7. Retro Design 🎶
Finally, let’s get nostalgic—because retro design isn’t going anywhere. From Pepsi’s return to its 1980s logo to Y2K-inspired aesthetics, 2024 proved that the past still has a lot to offer.
In 2025, retro designs will be less about copying old trends and more about remixing them. Picture vintage patterns layered with holographic gradients, or 90s fonts paired with futuristic 3D effects.
Designing Tomorrow: What These Trends Mean for You
2025 is shaping up to be a year where creativity knows no bounds. Whether it’s designing a brand-new typeface or breathing life into a quirky mascot, these trends aren’t just about looking good—they’re about making an impact and connecting with customers and users.
So, if you’re a designer or just someone who appreciates killer visuals, keep these trends on your radar. Trust me, the future of design is looking awesome. 🌟
